Vestmark VAST
A promise that makes RIA businesses bigger and better.
Vestmark’s SaaS ingenuity had established the firm’s leadership in wealth tech while addressing the disparity between infinite portfolio customization used by institutions and the limited customizability in the RIA space. Solving this commercially attractive opportunity, they developed a direct-index multi-asset SMA platform, partnered with S&P DJI on model indices, and changed retail portfolios forever.
Our job was to name the platform and bring it to market.
Since the 2023 debut of VAST, the integrated marketing program has reached RIA firms and advisors across multiple channels of communication.
Awards
WealthBriefing WealthTech Americas Award for Innovative Solution
Wealthtech Firm of the Year at Wealth Solutions Report (WSR) Wealth Exemplar Awards
2023 ThinkAdvisor LUMINARIES Award for Financial and Investment Innovation
“Wealthies” award for Outstanding Achievement in Direct Indexing by Technology Providers at the 2023 Wealth Management.com Industry Awards