Thornburg Investment Management
Having reached an inflection point, Thornburg Investment Management knew it needed both to develop a consistent and credible story and to build a platform for engagement with institutions and advisors in order to expand and compete. “On strategy” expresses the firm’s investment philosophy, focus on client objectives and collaborative culture.
On strategy became the theme of an integrated, omnichannel approach that raised the firm's visibility with a consistent visual brand expression and identity, messaging and storytelling.
Totaling nearly 1,000 pages, our transformation of Thornburg's existing website became an actionable resource delivering beyond the company’s expectations by steadily increasing engagement with advisors, quarter over quarter.
Awards:
With Intelligence 2023 Asset Management Website of the Year